Nothing screams professionalism than starting from the beginning with a professional-looking website and online booking system. Even if you’re starting a beauty business in your spare time, strict and dedicated scheduling will make you look and act like the professional you are – or at least plan to be. By implementing online booking from the beginning, […]
12/07/2022
Customer service is pivotal to businesses across every industry. Providing good customer service can greatly impact your business’ reputation. This is no different for beauty operators who may need to make additional efforts to offer a five-star salon experience. As a salon business owner, you cannot undervalue the importance of providing excellent client service, as […]
07/07/2022
The beauty business has many varied and wonderful channels and niches to exploit. The trick is defining your goals and how you intend to get there. Do you have a comprehensive beauty skillset, or do you have a niche skill that will allow you to target a specific market? While you have hundreds of options […]
21/04/2022
The beauty business is more than anything a visual one. People have every intention of coming to your company for whatever treatment they desire, and they intend to leave looking “more beautiful” – whatever that means for them. This makes Instagram inspiration a perfect source for advice, and a marketing champion for beauty businesses. If […]
17/11/2021
For outsiders, running and owning a beauty or wellness business seems like one of the most informal jobs in the world. But we all know that’s far from the truth. While your customers are looking to relax, your pressure to grow your business is always “on”, from improving efficiencies to cutting costs to maintaining a […]
10/11/2021
Like most business owners, you know, setting up and running a salon business has many moving parts. You’re looking for capital, employees, and customers to keep your business alive. But if you have crossed this stage and are looking to expand, there are many ways to do it. You can begin to optimize your existing […]
28/10/2021
Your salon business is much more than a place where your customers feel welcome. It’s where you realize your business dream, it helps your employees earn a living, and you explore new salon products to enhance the customer experience. But to make this happen, you need to start from a place of comfort. A position […]
01/09/2021
If you run a beauty business, spa, salon or wellness centre, the chances are that you need to maintain a comprehensive schedule for yourself and your staff. As well as keeping up a detailed availability schedule, you also have all the business management details to control. So whether you like to maintain a personal touch […]
29/06/2021
Covid-19 has resulted in lockdowns in various areas worldwide, which has caused small businesses to feel the impact. Small service providers such as barbers have especially faced difficulty. How did Covid impact barber salons? 3.3 million small active businesses were shut down The median business with more than $10,000 in monthly expenses had only about […]
12/05/2021
For salons, driving continuous new business is crucial for their growth. As a salon owner, you must have an inbound marketing funnel to build brand awareness, capture new audiences, build credibility for your salon, and bring in higher booking for your salon business. If you haven’t set up a marketing strategy for your salon business, […]
01/04/2021
If ever a year was so spectacularly influenced by its predecessor, it’s 2021. It’s true for many industries and sectors. However, the trends initiated in 2020, and the circumstances of last year will directly impact the self-care and beauty trends of 2021. We can’t avoid the fact that 2020 affected the beauty industry globally. Statista predicts that […]
21/01/2021
