Business, Product & Tool Tips, Business Tips
Waht is social proof and how to use it in marketing

What Is Social Proof? 7 Ways to Use It in Your Marketing Strategy

Shopping online always comes with an element of risk. What if the product that arrives isn’t what you thought it would be? Is the image on the internet an accurate representation? Will it do what it claims to do? Time and again, customer reviews, celebrity endorsements, and other forms of social proof come to the rescue. […]

Amie Parnaby

12/01/2022

News & Updates
2022

New Year 2022 Resolutions for Every Business Owner

Have you made any New Year’s resolutions this year? Maybe you don’t do that. Perhaps you subscribe to the belief that making resolutions sets you up for failure. Whether you make resolutions or not, there are some goals that you should attempt to make a part of your 2022 game plan. 1. Get a firm […]

Amie Parnaby

11/01/2022

Newsletters
December Newsletter - A 2021 Round-up and Plans for 2022

December Newsletter – A 2021 Round-up and Plans for 2022

As another year comes to a close, it’s time to reflect on the past twelve months of 2021 and look forward to what the new year, 2022, has in store for us.  Here at SimplyBook.me, it’s been an exciting and prosperous year for SimplyBook.me With many new features released and the acquisition of the Harmonizely […]

Amie Parnaby

31/12/2021

News & Updates
All You Need To Know About Cookie Consent In 2021

All You Need To Know About Cookie Consent Changes In 2021

Privacy and data laws are constantly changing as we learn more about cybersecurity. Over the last 12 months, cookie consent has seen significant changes, with rules around consent becoming much tighter. This means that what might have been deemed appropriate and acceptable in 2020 is no longer best practice.  And with businesses increasingly finding themselves […]

Stuart Cooke

29/12/2021

Business, Product & Tool Tips, Business Tips
customer service psychology

How to Use Customer Service Psychology to Deliver Better Support

“The customer is always right” is one of the most well-known mantras of customer service. However, those who’ve worked in the field know this is often wrong. With issues ranging from customers requesting services your company doesn’t provide to returning products they’ve used and damaged. How can you advise these customers without immediately setting them […]

Amie Parnaby

28/12/2021

Business, Product & Tool Tips, Business Tips
SMALL BUSINESS IDEAS

Small Business Ideas To Start In January 2022

If you’re thinking of starting a new business, finally setting up that side hustle or diversifying a current business for increased profitability, January might be just the time to do it. Maybe you’re looking to improve your profitability or even start a side hustle. Today we’ll look at some small business ideas to start in […]

Amie Parnaby

23/12/2021

Business, Product & Tool Tips, Business Tips
internal communications with video by Victor Blasco

How to Use Video to Improve Your Company’s Internal Communications

When you think of video content, you typically think of it within the context of external outreach strategies – like building an effective marketing funnel. But few stop to think about how efficient a tool those same videos can be to enhance internal communications within a company. Building a video communication strategy to convey important […]

Victor Blasco

21/12/2021

Business, Product & Tool Tips, SimplyBook.me Tips, Tool Tips
Top 6 Meeting Schedulers

Top 6 Meeting Schedulers – Reduce the pain of scheduling meetings

Wouldn’t it be fantastic if you could ask for a meeting and everyone is free at the right time? In reality, that is very rarely the case. Someone is on holiday, another has a business meeting, and another might only work part-time. If you use the traditional route of asking everyone to work out a meeting […]

Amie Parnaby

17/12/2021

Business, Product & Tool Tips, Business Tips
Keyword Mappping with Itamar Gero

How to Use Keyword Mapping to Plan Your Content Strategy

Keywords are the foundation of all successful SEO campaigns. An effective SEO campaign allows your website to rank high on search engines for keywords relevant to your business.  Keywords are terms or phrases users type on search engines. These terms or phrases should be found in your website content, from the articles and product descriptions […]

Itamar Gero

15/12/2021

Business, Product & Tool Tips, Business Tips
customer appreciation gifts

Customer Appreciation gifts – Finding the right balance

It’s that time of year when a business will feel their appreciation for their most loyal (and profitable) clients throughout the year. And as it’s the time of giving in most of the western world, it’s not uncommon for a business to reward those repeat clients with a little extra in their (service) stocking. However, […]

Amie Parnaby

13/12/2021

Business, Product & Tool Tips, Business Tips, Tool Tips
top 5 CRM software

Top 5 CRM Software for Small Businesses

Having good customer relationships is the core to running a successful business today. So today, you need to invest in good CRM software to have good relationships with your customers and continue having it. Why is customer relationship software so important and trending these days? Because it helps you maintain a good relationship with your […]

Amie Parnaby

08/12/2021