Ok, all of us here know the importance of blogging. It increases the search engine rankings of your site, boosts awareness, generates a reason for people to return to your website, builds a community and so on and so forth. But you already know that. You know the “why” and you came here specifically for […]
18/05/2018
I saw a kid on YouTube yesterday who was eating ketchup. And that’s it. YouTube’s sophisticated algorithms have suggested me to watch a 10-minute video about a sauce-consuming child. They either don’t work as they were intended or they have a really poor opinion regarding my video content taste. Ok, YouTube’s vision regarding me as […]
08/05/2018
Social Media offers many benefits to business owners and yet we choose to only use them as an advertisement platform. Why? Because it works for business. You have to spend to earn. That’s how the world works. But does it, really? I mean, there are many people on social media. Billions of users log into […]
04/05/2018
I had a quarrel with a coffee maker today. What a time to be alive, eh? To make a long story short I am an absolute coffee addict and a few friends gave me a fancy new smart coffee machine for my last birthday. The coffee devil – that’s how I lovingly call the machine […]
04/04/2018
Is good old email marketing still a valid strategy in 2018 with all the social media, influencer marketing and content value buzz going on? The short answer – yes. The long answer includes a lot of facts like the ones listed below that also lead to the short answer – yes. Email is the 3d […]
26/03/2018
Cryptocurrencies are all the rage right now. They rise in price overnight, they fall from grace even faster, and yet they’ve managed to create an insanely complex market people LOVE to be a part of. Should you do the same? Is there a need for you to integrate Bitcoin payment functionality into your online booking […]
23/03/2018
As a wise man once said – do it. Just do it. Don’t let your dreams be dreams! Ok, all jokes aside, do it – write your own book and it will bring a steady stream of clients to book your services. “If only it was that simple”, you say? “It is, it really […]
21/03/2018
Just admit it – you want your booking schedule filled to the rim. We all do. That’s the point we went into business in the first place. Alas, your wish is not enough. You still need to invest a lot of work and dedication before you succeed. Or do you? Is good work all it […]
19/03/2018
The road of entrepreneurship is not a great fit for all. Not everyone is capable of making mistake after mistake with a smile and an unquestionable belief that all of the hard work is destined to pay off big time later on. Yes, some mistakes are unavoidable. That noted I firmly believe that with a […]
15/03/2018
Hair and beauty salons are a business of innovation given how dependent their work is on the latest trends of the ever-shifting fashion industry. Or so we believe. The reality may strike you with an unexpected twist – beauty salons are among the most conformist businesses of them. This happens because the lion’s share of […]
05/03/2018
Why are you in the coaching business? For the fame, the money, the chance to make people’s lives better? Given your career choice the odds are that you are in for the latter but, in reality, does it matter? Whatever your objective may be, a full appointment book is a necessity as it will provide […]
28/02/2018
