Business tips and advice, Resources
Email Marketing Defining Goals & Choosing Campaigns

Email Marketing Tips & Tools – (PART 3) Launching an Email Campaign & Analysing the Results

This is the last chapter in our primer series on Email Marketing Tips & Tools. If you missed the previous two chapters, you’d find them here, Part 1: Dos, Don’ts, and Personalisation and Part 2: Defining Goals & Choosing Campaign Templates. Today, I’m going to talk about email campaign management tools and, discuss feedback metrics and responses, and […]

Amie Parnaby

December 18, 2020

Business tips and advice, Resources
moving your business online

6 Tips for Moving Your Business Online

The situation that occurred in 2020 is unprecedented in modern history. For many decades there was no such test for brick and mortar business owners like this one. So far, only the small businesses have been hit, but bigger companies have begun to feel it too. In some cases, COVID just accelerated an inevitable fall; in others, […]

Vlad Falin

December 16, 2020

Business tips and advice, Resources
Facebook and Instagram integration

Facebook and Instagram Business Page Integration with SimplyBook.me

If you didn’t already know, Facebook recently updated its business page integration for FB and Instagram. Enabling better, smoother, and streamlined onboarding while connecting a company website and schedule with social media. If you’re already using the Facebook and Instagram integration feature with SimplyBook.me, you probably realised that you needed to reconnect the two platforms […]

Amie Parnaby

December 15, 2020

News & Updates, Resources
new gift card designs

NEW Gift Card Designs – which do you like best?

The Christmas holidays are almost upon us, and when deliveries are backed up from significantly increased online orders, a gift card might feel like an ideal solution.  However, giving a gift card for a service is a highly personal and considered gift, it should look the part. Last month we updated how gift cards work, […]

Amie Parnaby

December 10, 2020

Business tips and advice, Resources
Proactive Customer Service

6 Ways Small Business Customer Service Can be Proactive

Customer service is always important for any business size. Good customer service practices transform service from being reactive to proactive.  Reactive service is where a business waits for customers to contact them, whether it’s with a complaint or a query before they respond. Reactive customer service is outdated, and customers now expect something better. There […]

Zofia Bobrowicz Cohn

December 9, 2020

Business tips and advice, Resources
Special Days & Events Set up

Special Days, Events & Holidays – Setting it up in Your Schedule

It’s not unusual for businesses to operate differently for special days, events and holidays. For the simplest of reasons, most countries have public and national holidays that demand either different operating hours or even complete closure for non-essential businesses.  When you first set up your SimplyBook.me scheduling system, you created a weekly recurring calendar of […]

Amie Parnaby

December 8, 2020

Business tips and advice, Resources

4 Pros to Making Your Small Business Cashless

From little corner shop cafes to ice-cream vans, cash has for decades been the backbone of small businesses. It made sense as the ubiquitous method of payment, as everyone had it and everyone knew how to use it. However, in recent years consumer payment habits have changed dramatically. In 2019, card payments accounted for 51% […]

Richard Conn

December 2, 2020

Business tips and advice, Resources
Configuring Services and providers in SimplyBook.me

How To Configure Services and Providers on SimplyBook.me

When you have signed up with SimplyBook.me, it is just the beginning of what could be a fabulously beneficial relationship. By signing up, you automatically create the bare-bones structure of your business’ booking management system. However, before you can start using your booking site, you need to configure the services you offer and the providers […]

Amie Parnaby

December 1, 2020

Business tips and advice, Resources
Vouchers in Email

Sending Vouchers In Emails: A Concise Guide

What could be a better reason to open an email than to receive a gift voucher? In fact, most brands prefer sending a voucher as a promised gift in exchange for subscribing to their email list. They fall into the category of promotional messages, and much to your surprise, receiving promotional offers isn’t frowned upon […]

Kevin George

November 25, 2020

Business tips and advice, Resources
Service Add-ons for improved customer experience

How to Use Service Add-ons for Increased Revenues and Customer Experience

2020 is coming to an end, and the New Year is starting to look that little bit brighter; there is a future to build your business up. For companies wanting to increase revenue streams and improve customer experiences, using service add-ons can be a perfect enhancement tool.So our video this week will show you how […]

Amie Parnaby

November 24, 2020

News & Updates, Business tips and advice, Other Industries, Resources
Scheduling Santa 2020

Scheduling Santa – Shopping, Childcare, and More

This year Santa’s doing it right. No more massive queues, snaking their way around shopping centres, while parents and children stand for ages, waiting for a 60-second chat with the jolly old chap in a red suit. While we try our best to infuse Christmas 2020 with all the festive cheer and seasonal activities that […]

Amie Parnaby

November 20, 2020