So, you’ve had time to think about what you should and shouldn’t do with email marketing. You’ve also contemplated the effective use of subject lines, personalisation, and segmentation. If you missed last month’s article on Email Marketing Tips & Tools – Part 1: Dos, Don’ts and Personalisation, check that one out before reading any further here. […]
23/09/2020
Do you know how often you should be updating your website to optimise search results, stay current and maintain an excellent customer experience? Okay, so it’s a bit of a trick question; the answer is different for each of those goals. It can also depend on your industry, the function of your website, and several […]
18/09/2020
Recent years have seen seemingly limitless hype about the technological revolution, and how it’s changing the face of business. Certainly, we already see dramatic changes as a result of new technological innovations. AI, in particular, is rapidly reshaping the way all sorts of organizations operate. This is affecting sectors as diverse as retail (by helping […]
15/09/2020
Any school administrator or Headteacher knows the headache involved in scheduling a class timetable for a whole school. It’s an intricate web of ensuring available teachers and appropriate classrooms for subjects. Then there’s covering extracurricular supervision time and allowing enough time for lesson prep and student grading. That doesn’t even cover the additional requirements around […]
08/09/2020
If you’ve been searching for an online scheduling provider, then chances are you’ve come across the SimplyBook.me online booking system. In the realms of online appointment booking, SimplyBook.me is up there at the top of the list. With the online scheduling system at the core of its platform, the customisation through design, features, and settings […]
28/08/2020
Unless you’re in the business of selling marketing services and advice to your clients through consultations and coaching, the chances are that your talents and interests lay elsewhere. However, you know you need to get to grips with the whole marketing thing, and email marketing is supposed to have the best return on investment for […]
26/08/2020
If you’ve ever thought about entering the world of business, you might have been deterred by the rigmarole involved in setting up your own firm. However, it’s not as hard as you might think. For example, choosing the right phone system for small business so that you’ve got local phone numbers at your disposal, can […]
18/08/2020
Using social media to promote your business, engage your clients, and attract new ones has been going on for a long time now. It doesn’t matter whether you go the paid route or a combination of paid and organic posts; it still requires effort and time. While there are some areas of social media strategy […]
14/08/2020
Centuries ago, people only found what they needed in their village stores. Even millennia ago, the only places to find goods and services were the local weekly bazaar stalls. You found the best, the cheapest and the highest quality through word of mouth. In the 21st century, that has changed only a little. Whereas before […]
11/08/2020
How you display your schedule is pretty important to both you and your clients. The unique services you provide, how they fit into a timetable, and other determining factors will imply one display is a better option than another. Changing your calendar layout will improve both your customers’ experiences and your organisational ease. The following […]
31/07/2020
We are all part of the machine when we use online apps and systems, and that can feel a little worrying. When you want your clients to use these online platforms, you need to have the cybersecurity of your clients at the forefront of your mind. We know that security is vital, so SimplyBook.me includes […]
17/07/2020
