If you are a small business trying to get noticed, you have probably considered jumping on the Black Friday wagon. However, a complaint heard from many small business owners is that they can’t compete with the big retailers and corporations that dominate the Black Friday scene. This is why Small Business Saturday exists, to encourage […]
24/11/2022
Marketing is an essential investment for every business leader, regardless of their sector, industry, or niche. Both digital and traditional marketing strategies should have a place in your marketing approach. Even more so if you are in the education sector. Your goal is to elevate brand awareness and trust and bring new, talented students and […]
23/11/2022
Do you struggle to create a sense of community for your business? You’re not alone. Getting people to connect and feel attached to your company can be tough. But don’t worry; there are things you can do to help foster community among your customers and employees. Read on for our proven tips on growing and […]
21/11/2022
If you are in business and selling high-ticket products, you need to have systematic sales funnels to drive target customers to your company and get them to build trust with you as you convert them into customers. Here is a simple selling strategy for a high-ticket product, assuming the product sells at $1000 each. Source: […]
17/11/2022
Black Friday is the day everyone loves and loves to hate. In the past, it was the perfect sales drive for the pre-Christmas gift grab in physical retail stores. However, now it has grown to encompass online stores and services. Check out your local gym if you don’t believe me. That’s one service that has […]
16/11/2022
Today, we celebrate those with an entrepreneurial spirit – successful or not. It’s Entrepreneur’s Day, so we are interviewing our closest entrepreneurs, our founder, Ingvar Gudmundsson, and our CEO, Rut Steinsen. The Story of Simplybook.me is freely available on our website, but we (make that “I”) thought it was a great time to find out […]
15/11/2022
You might have heard a few notable business people talking about kindness in business. You might not think it’s so important when trying to conquer the business world, but kindness, both internally and externally, makes a business run much smoother. Since it’s World Kindness Day, #WKD, let’s look at why kindness in the workplace, with […]
13/11/2022
Newsletters form an integral part of most email marketing campaigns. They have phenomenal reach and have been known to drive engagement and conversions, making them a highly effective one-on-one form of communication. But do you know what seals the deal in their favor? It’s the data they generate. Data is what makes every marketer’s world […]
09/11/2022
October is over, and the Halloween decorations are down, although it took the rest of the week for everyone to eat the sweeties and treats. However, now we are on the final stretch of 2022 as we count down to the end of the year and all the festivities that come before. November is notable […]
05/11/2022
Did you know it was International Stress Awareness Day today, or did it pass you by like so many other things because you have too much going on, and the stress is piling up? So many of us let stress build up in our lives without realising we have a problem. At least not until […]
02/11/2022
So today marks the beginning of the Movember movement. A month-long event where many men forego the morning shave and grow a fascinating variety of moustaches and beards. It’s to raise awareness for men’s health issues, both physical and mental. If you see some men walking around with scraggly moustaches and little furry strips of […]
02/11/2022
