Many people ask me, “what should I do to promote my photography business?” My answer is consistent: Take great pictures. And if you want people to pay attention and buy, be consistent in your photography marketing strategy. Not all photographers understand marketing, and not all can afford a marketing budget. If you’re just starting, you’re […]
02/06/2022
Introduction Over the past couple of years, there has been a shift in how traditional office jobs moved to remote working with the global pandemic. Since the pandemic has subsided, many companies have kept remote working or hybrid working as part of their culture. With this in mind, it could be that your entire office […]
27/05/2022
We have come a long way in adapting to technology in our professional lives, and accounting is one of them. Financial bookkeeping is a tedious and time-consuming task, so business owners have come to rely on their accounting software to answer critical questions, such as: Good small business accounting software can answer the above questions […]
06/05/2022
Scaling your coaching business is the next obvious step as you gain traction, get raving client reviews, and get the cash register ringing. Before jumping and getting on the next big coaching trend, stop and reflect on how you would like to expand. Would an online course be an excellent step ahead, or could a […]
26/04/2022
The beauty business has many varied and wonderful channels and niches to exploit. The trick is defining your goals and how you intend to get there. Do you have a comprehensive beauty skillset, or do you have a niche skill that will allow you to target a specific market? While you have hundreds of options […]
21/04/2022
So you’re an accountant thinking of starting your own accountancy business. No accountant jokes here; I know some vibrant and exciting ones. Going solo or even into partnership with another professional is no joke, and you need to consider several things before you think of quitting a salaried position. However, you have a skill in […]
10/03/2022
There are a dozen different forms of counselling and therapy. Some require years of schooling. While others merely depend on a diploma and relevant experience. Moreover, those differences will depend on where you are and how your counselling will work. There are many reasons why you might want to set up your private counselling practice, but […]
24/02/2022
Planning and hosting a networking event has many benefits for your business. It allows you to connect with the right people in the right places. This is critical, especially if you’re interested in expanding into a new city or looking to hire new staff. Of course, networking events can’t succeed without attracting the right audience. […]
18/01/2022
Whether you’re thinking about starting a business, just starting up, or looking to expand, it’s always a good idea to seek advice from those who have gone before. Learning from the mistakes of others and how to fix your own errors is part of the process of building a successful business. And the best place […]
25/11/2021
The beauty business is more than anything a visual one. People have every intention of coming to your company for whatever treatment they desire, and they intend to leave looking “more beautiful” – whatever that means for them. This makes Instagram inspiration a perfect source for advice, and a marketing champion for beauty businesses. If […]
17/11/2021
For outsiders, running and owning a beauty or wellness business seems like one of the most informal jobs in the world. But we all know that’s far from the truth. While your customers are looking to relax, your pressure to grow your business is always “on”, from improving efficiencies to cutting costs to maintaining a […]
10/11/2021
