Client Retention and Loyalty Guide
You might wonder why you need to pay so much attention to client loyalty and retention for your business. The simple reason is that loyal customers keep coming back to you, recommending you to others, or acting as a brand advocate long after their need for your services has ended. When you get a little […]
How to Use AI For Email Personalization to Improve Conversion
The email campaign is one of the premier marketing tools. It’s possible that email marketing tools were one of the first developments in online marketing, too – it’s difficult to remember a time when one’s inbox didn’t get any marketing emails. And they’re still prevalent today. Every day, billions and billions of emails are sent […]
Elea Andrea Almazora
24/03/2021
How to attract more clients to your wedding business
If you’re in the wedding business, this past year has been a problem. Cancellations, postponements, and couples plain waiting until they can have the wedding they want have plagued the matrimony business in 2020 and even 2021. No one is sure when they will be allowed a large gathering of their nearest and dearest. Even […]
Personal Brand Building as an Entrepreneur: More Than Marketing
Whether you’re an entrepreneur with a world-beating idea or a small startup just branching out with your business, you are a busy person. Who has time among all the business building and brand marketing to build a personal brand too? Aside from the time aspect, many business owners still feel that building a personal brand […]
6 Ways SMBs Can Benefit Through Unified Communications
One might assume that due to their small size, SMBs have it easier when it comes to team communication and collaboration across other departments. But that’s an oversimplification. While SMBs have less overhead, larger companies often have the tools, technologies, and resources to improve virtual communication. One of these tools, called Unified Communications, is becoming an […]
Meenz Nautiyal
17/03/2021
Google Business Profiles: Optimising Your Profile and Reserve Functions [VIDEO]
Google My Business has been around for a good long while now, but some small and localised business still aren’t using it to it’s potential – if at all. Unlike big corporations, who have to fight their competitors for the most common keywords in their industry, Google Business profiles operate in a specific niche that […]
ISO 27001: SimplyBook.me is Certified!
Did the title give it away? Sure, it did! However, just so you’re in no doubt, we did it! We are supremely proud to announce that SimplyBook.me is now ISO 27001 certified! We have joined only a few of our competitors to provide a world-class Information Security Management System (ISMS) and get the certification to […]
Talk Swansea – Online Therapy with Julie Clayden: A Case Study
We talked to Julie Clayden this week about her practice, Talk Swansea. The physical offices are in Neath, Swansea, but for now, she’s practising online. When you can only see your clients online, it doesn’t matter where you are unless you’re in a different timezone. There’s a “Roadmap out of Lockdown” promised by the UK […]
Growing a Loyal Customer Base
It’s been a tough year for many companies to weather. As soon as businesses get the green light, they will be planning to welcome as many clients as they can manage to mitigate some of the losses. Moreover, it will be the loyal customer base that ensures owners and managers have a business to continue. […]
Reopening Your Service Business and Dealing with Increased Demand
Okay, it’s 2021, vaccines are rolling out throughout the globe, and there is a light at the end of a year-long tunnel signalling the time for life to return to normal. That means reopening of service businesses and dealing with increased demand from people deprived for far too long. But how are you going to […]
How to Start an Affiliate Marketing Program to Multiply Profits
Affiliate marketing is estimated to be worth almost 13 billion dollars, and it only takes a few superstar affiliates to drive loads of new sales. Stick around to learn everything you need to know about affiliate programs (plus a quick note about wholesale programs). In this post, we’ll cover: A ton of value is heading […]