October – Breast Cancer Awareness Month (No, We Didn’t Forget)
Monday, the 31st of October, will signify the end of Breast Cancer Awareness Month. Since that will compete with the Halloween scare-fest, we decided to say something today. Perhaps we should have started the month with some essential and profound insight and information distributed throughout the month. However, in the often-heard reason for not getting […]
Time to think – Why marketers need to schedule “Big-picture” time
The most significant problem for marketers is the lack of time to think. We’re busy with so many things we need to do, from attending meetings to setting up next month’s content calendar or brainstorming with our team. After that, there’s not much time left to sit back and just think about what we can […]
Valentine’s Day – A Romantic Tale of Marketing Opportunities
It doesn’t matter how you feel personally about Valentine’s Day. It’s undeniable that it is a huge source of marketing opportunities and income streams. While some people love it, others hate it, and another section ignores it altogether – the celebration of love and romance touches something within all of us. Now you know your […]
New Year 2022 Resolutions for Every Business Owner
Have you made any New Year’s resolutions this year? Maybe you don’t do that. Perhaps you subscribe to the belief that making resolutions sets you up for failure. Whether you make resolutions or not, there are some goals that you should attempt to make a part of your 2022 game plan. 1. Get a firm […]
All You Need To Know About Cookie Consent Changes In 2021
Privacy and data laws are constantly changing as we learn more about cybersecurity. Over the last 12 months, cookie consent has seen significant changes, with rules around consent becoming much tighter. This means that what might have been deemed appropriate and acceptable in 2020 is no longer best practice. And with businesses increasingly finding themselves […]
Holiday Marketing – Halloween is over, are you ready?
2021 seems to have flown by, and it’s already closing on the holiday season. Halloween has gone for another year, and if your holiday marketing campaign isn’t ready yet, it really should be. Let’s be fair. Some of us get monumentally annoyed by the retail stores when they start filling the shelves with Christmas items […]
Lessons from The Reflect Festival in Limassol
Last weekend (well, Thursday, Friday, and Saturday), some of us from the Cyprus office attended the Reflect Festival in Limassol. It’s an event that brings together developers, investors, students, and technologists from over twenty countries to talk about the progression of technology. With presenters from industries ranging from fintech and payments to education, environmental sustainability […]
SimplyBook.me Company Trip – Getting Together For Ideas, Development and Just Plain Fun!
This week has seen most of the SimplyBook.me teams from around the world having a long-awaited company get together in Bukovel, Ukraine. Since we had to cancel the trip to Italy last year due to COVID and restrictions still in place for some of our team members, it’s been a well-deserved chance to get together […]
SEO for Small Businesses in 2021 – Ultimate Guide
SEO doesn’t have to be complicated. You don’t need to be an SEO expert to rank your site on Google, generate organic traffic, and boost your business revenue. Although SEO can be daunting with the never-ending checklist (over 200 SEO checklists), new Google algorithm changes, and stiff competition, it is not as hard as you […]
ISO 27001: SimplyBook.me is Certified!
Did the title give it away? Sure, it did! However, just so you’re in no doubt, we did it! We are supremely proud to announce that SimplyBook.me is now ISO 27001 certified! We have joined only a few of our competitors to provide a world-class Information Security Management System (ISMS) and get the certification to […]
Is 2021 the Year of the Entrepreneur?
You might have heard that 2021 could well be the Year of the Entrepreneur. What has led many economists and business commentators to make this claim? In some cases, the global economic rebound will demand the creation of new companies to counteract the loss of jobs, business collapse, and the monopoly of the massive business […]