Black Friday is the day everyone loves and loves to hate. In the past, it was the perfect sales drive for the pre-Christmas gift grab in physical retail stores. However, now it has grown to encompass online stores and services. Check out your local gym if you don’t believe me. That’s one service that has […]
16/11/2022
Today, we celebrate those with an entrepreneurial spirit – successful or not. It’s Entrepreneur’s Day, so we are interviewing our closest entrepreneurs, our founder, Ingvar Gudmundsson, and our CEO, Rut Steinsen. The Story of Simplybook.me is freely available on our website, but we (make that “I”) thought it was a great time to find out […]
15/11/2022
You might have heard a few notable business people talking about kindness in business. You might not think it’s so important when trying to conquer the business world, but kindness, both internally and externally, makes a business run much smoother. Since it’s World Kindness Day, #WKD, let’s look at why kindness in the workplace, with […]
13/11/2022
Newsletters form an integral part of most email marketing campaigns. They have phenomenal reach and have been known to drive engagement and conversions, making them a highly effective one-on-one form of communication. But do you know what seals the deal in their favor? It’s the data they generate. Data is what makes every marketer’s world […]
09/11/2022
October is over, and the Halloween decorations are down, although it took the rest of the week for everyone to eat the sweeties and treats. However, now we are on the final stretch of 2022 as we count down to the end of the year and all the festivities that come before. November is notable […]
05/11/2022
Did you know it was International Stress Awareness Day today, or did it pass you by like so many other things because you have too much going on, and the stress is piling up? So many of us let stress build up in our lives without realising we have a problem. At least not until […]
02/11/2022
So today marks the beginning of the Movember movement. A month-long event where many men forego the morning shave and grow a fascinating variety of moustaches and beards. It’s to raise awareness for men’s health issues, both physical and mental. If you see some men walking around with scraggly moustaches and little furry strips of […]
02/11/2022
Let’s face it: these last few years have been difficult for everyone. We have faced the worst public health crisis in modern history. We’ve experienced the isolation of protracted lockdowns. And we’ve experienced layoffs and supply shortages, and the threat of a serious economic recession. We’re all dealing with a lot. That means that the […]
31/10/2022
Monday, the 31st of October, will signify the end of Breast Cancer Awareness Month. Since that will compete with the Halloween scare-fest, we decided to say something today. Perhaps we should have started the month with some essential and profound insight and information distributed throughout the month. However, in the often-heard reason for not getting […]
28/10/2022
You know that the best way to get your business on page one of a Google search is to get yourself a Google Business profile. You also understand that you will not get many visitors without a good Google rating. So you know you need to have a filled-out Google profile and heavily encourage your […]
26/10/2022
When deciding what marketing strategies to employ, most business owners focus on going after measurable outcomes that deliver benefits within a short timeframe. But the thing is, tangible results aren’t the only ones that matter when aiming to build up a strong brand. Sometimes, putting time and effort into producing something more abstract can deliver […]
26/10/2022
