28 Best software for Small Businesses in 2025

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Having trouble finding the best small business software to make things easier? The right tools can handle admin tasks, keep you connected with clients, and help your business grow. You might already use accounting or productivity apps, but what about software for small businesses designed to tackle new challenges? The right solution can make a big difference when you need it most. The good news? There are plenty of affordable options, and many big-name tools offer free trials. You can test them out and upgrade as your business grows.

Ready to explore the best software for small businesses? Let’s dive in.

What is a Small Business?

A small business is a company with 1 to 10 employees, usually privately owned and run with limited resources. These businesses often serve local communities and focus on specific products or services. They are flexible, have simple management, and build close relationships with customers.

If this sounds like you, these tools are just what you need.

28 Best Small Business Software picks of 2025 to explore

Need to make work easier? We’ve got the perfect tools to help! We’ve compared the best features, pros, cons, and reviews, so you can choose the right one with confidence.

Software	Category	Target Group	Pricing
1. Simplybook	Appointment Scheduling Software	Small to medium businesses, service providers	8.99$-49.99$
2. Simplymeet	Meeting Scheduling Software	Professionals, teams, educators	9.99$-Custom
3. Zoom	Collaboration Software	Small to medium businesses, individuals	13.49$-Custom
4. Breeze	Project Management Software	Teams, project managers, small businesses	9.99$
5. NiftyPM	Complex project software	Teams, project managers, small to medium businesses	39.99$-399.99$
6. Billdu	Invoicing software	Small businesses, freelancers, contractors	4.99$-19.99$
7. Nanonets	Workflow Automation Software	Small to medium businesses	Custom
8. Traqq	Time Tracking Software	Remote teams, freelancers, small businesses	6.00$-Custom
9. Spacebring	Co-working space Software	Coworking spaces, flex spaces, shared offices	180.99$-Custom
10. Storydoc	Presentation Software	Sales teams, marketers	40.00$-Custom
11. SurveySparrow	Customer Experience Software	Businesses, educators, researchers	Custom
12.  SurveySensum	Customer Feedback Software	Small to medium businesses	99.00$-Custom
13. Uxtweak	All-in-one UX research Software	UX researchers and designers, Small to medium businesses	51.50$-Custom
14. Featurebase	Product management / customer success Software	Small to medium businesses	49.00$-207.00$
15. ThoughtSpot	AI-Powered Analytics Software	Small to medium businesses needing data insights	1250.00$-Custom
16. Coupler	Reporting automation Software	Small to medium businesses needing data automation	24.00$-249.00$
17. CloudTalk	Call Center Software	Sales and customer support teams	25.00$-Custom
18. Webnode	Website builder Software	Individuals, freelancers, and small businesses	8.00$-27.00$
19. Iubenda	Privacy and Cookie Policy Software	Websites and apps needing compliance solutions	5.99$-99.99$
20. PureVPN	Virtual Private Network Service Software	Individuals and businesses seeking online privacy	15.95$-21.95$
21. Camomile	CPU optimization Software	Individuals seeking to optimize PC performance	49.00$
22. ClinicSense	Clinic management Software	Health and wellness professionals	39.00$-99.00$
23. EventBookings	Event Ticketing Software	Event organizers across various industries	80.00$-Custom
24. Snov	Email Outreach and CRM	Sales and marketing teams	39.00$-Custom
25. Flexmail	Email Marketing Software	Small to medium businesses	27.00$-150.00$
26. TextMagic	SMS Marketing Software	Businesses needing SMS communication	24.50$-100.00$
27. Socialsonic	LinkedIn marketing Software	Professionals aiming to enhance LinkedIn profiles	Custom
28. Ranktracker	SEO Software	Businesses aiming to improve SEO

1. SimplyBook

SimplyBook.me is an appointment scheduling software tailored for businesses of all sizes, offering a professional booking system with advanced customization options. It integrates seamlessly with various tools and platforms, simplifying bookings, payments, and customer management.

Best features of SimplyBook

• Customizable booking website. 
• Multi-platform appointment booking. 
• Client management tools. 
• Integrated payment processing.

SimplyBook cons

• Limited free plan features for small businesses.

SimplyBook Customer Review

Barbara N.: “Simplybook.me is a very powerful and flexible platform for a small business. We can now operate professionally, have a booking tool, get payments up front, and integrate with Facebook and Instagram. It has all the tools you would expect from a major company at a fraction of the price. If you’re hesitant, don’t think twice.”

2. SimplyMeet

SimplyMeet.me is a user-friendly scheduling tool designed to streamline meeting bookings. With seamless integrations and customizable options, it simplifies the scheduling process for individuals and teams.

Best features of SimplyMeet

• Syncs with Google, Outlook, and other calendars.
• Integrates with Zoom, Teams, and Google Meet.
• Supports group meetings and polls.
• Offers online payment options via Stripe and PayPal.
• Mobile app for managing bookings securely on the go.

SimplyMeet cons

• Limited customization options for branding.

SimplyMeet Customer Review

Edda N.: “Very good overall and they are constantly adding features, I am loving their poll feature”

3. Zoom – Collaboration Software

Zoom is a collaboration solution. Reimagine how you run your small business with our all-in-one, AI-powered collaboration platform. All the tools you need to communicate and improve productivity in the same affordable bundle.

Best features of Zoom

• Award-winning video conferencing and business phone system
• Built-in instant messaging, email, calendar, and scheduling in one place
• Collaborative docs and whiteboards

Zoom cons

• Some small businesses may not need all the products offered

Zoom Customer Review

Jenn L.: “I love that Zoom has a platform and you can pick and choose what really works for you.” – Joe Fahs, IT Director, The KaporCenter.”

4. Breeze – Project management software

Breeze is a user-friendly project management software built to help teams of all sizes organize, plan, and track their projects efficiently. With Breeze, you can manage tasks, collaborate, and monitor progress—all in one platform.

Best features of Breeze

• Intuitive project boards 
• Built-in time tracking 
• Easy task scheduling 
• Integrates with popular apps

Breeze cons

• Breeze isn’t ideal for users who need highly complex project management features or extensive customization. It’s designed for simplicity, which may limit options for advanced users.

Breeze Customer Review

Matija K.: “Easy learning curve – fast for setup and start of usage by the entire team”

5. NiftyPM- Complex project management software

NiftyPM is a collaborative project management tool designed to streamline workflows and enhance team productivity. Its intuitive interface integrates task management, time tracking, and team collaboration in one seamless platform.

Best features of NiftyPM

• Milestone Tracking, 
• Integrated Chat, 
• Customizable Workflows, 
• Time Tracking

NiftyPM cons

• Limited access to advanced features in the free plan.

NiftyPM Customer Review

Rim N. Kay – “Nifty is by far the best productivity tool I’ve ever used. They have consolidated so many tools down to one for my team, without compromising the experience.”

6. Billdu – Invoicing software

Billdu is the all-in-one invoicing software designed to help small businesses get paid faster and keep their finances in check. Create invoices, track expenses, and manage payments effortlessly—all from one app.

Best features of Billdu

• Fast and professional invoicing
• Simple expense tracking
• Automatic payment reminders
• Instant payments anytime, anywhere

Billdu cons

• Fast and professional invoicing
• Lacks advanced features for larger businesses

Billdu Customer Review

SoCaDanny D.: “Finally a simple clean way to invoice on your IPhone. I have tried others and none work as smoothly as this one.”

7. Nanonets – Workflow Automation Software

Nanonets is an AI driven automation software that automates document-heavy workflows using advanced AI/ML. Nanonets uses advanced OCR to extract data from complex documents like invoices, forms, receipts, contracts, bank statements.

Best features of Nanonets 

• AI-powered OCR with 95%+ accuracy
• Extract data from complex documents, including tables and line items
• Automate tasks like insurance, AP, and supply chain processes
• Over 30 API and integration options

Nanonets cons

• No mobile app

Nanonets Customer Review

David Giovanni: ”Nanonets has helped us grow faster and has set a high bar for customer service. We have saved over 80% in costs for invoice processing. We’re now exploring more opportunities with Nanonets.”

8. Traqq- Time Tracking Software

Traqq is an intuitive time tracking tool designed to help small businesses streamline productivity and team management. With Traqq, you can easily log hours, monitor app and website usage, and keep team performance on track.

Best features of Traqq

• Automatic time tracking 
• Customizable reports 
• App and website usage monitoring 
• Attendance tracking

Traqq cons

• Traqq currently lacks a mobile app, which may limit on-the-go tracking options

Traqq Customer Review

Natalia T.: “Traqq is one of the best time-tracking apps I’ve used, it allows you to track your – or your employees’ – day to day work activities without being too intrusive.”

9. Spacebring- Co-working space Software

Spacebring organizes social events and team-building exercises that help improve communication and strengthens relationships, which directly contributes to achieving key KPI goals.

Best features of Spacebring

• Customizable virtual office layouts
• Seamless team collaboration tools 
• Real-time KPI tracking

Spacebring cons

• Limited integration with some third-party tools, requires a learning curve for new users.

Spacebring Customer Review

Sm A.: “Spacebring has transformed the way we manage our virtual office, making team collaboration seamless and efficient.”

10. Storydoc – Presentation software

Storydoc is an innovative AI presentation maker designed for effective business storytelling. It allows businesses to effortlessly create interactive decks that significantly boost engagement.

Best features of Storydoc

• Powerful integrations with CRMs
• Personalized decks with actionable CTAs
• Built-in deck performance analytics
• Real-time collaboration with team members

Storydoc cons

• Plans can be expensive for some.

Storydoc Customer Review

Klaudia P.: “Great, clean product with awesome customer support. Highly recommended!”

11. Surveysparrow – Customer Experience Software

SurveySparrow is a versatile customer experience platform that enables businesses to collect feedback through engaging, conversational surveys. Its tools help improve customer satisfaction, enhance employee engagement, and drive data-driven decisions across teams.

Best features of Surveysparrow

• Conversational Surveys Customizable Templates 
• Real-Time Analytics 
• Multi-Channel Distribution

Surveysparrow cons

• A disadvantage of SurveySparrow is its limited customization options, which may not fully meet the needs of businesses.

Surveysparrow Customer Review

Abhinay T.: “SurveySparrow is fantastic! Create branded surveys customers will love in just a few clicks. It’s a total game changer for feedback.”

12. Surveysensum- Customer Feedback Software

SurveySensum is a customer feedback platform that helps businesses gather insights from their customers. They offer a variety of services, including consulting, survey creation, and data analysis. They work with businesses of all sizes and in a variety of industries.

Best features of Surveysensum 

• Feature-rich, easy-to-navigate, and reasonably priced 
• Robust security with industry-leading authentication protocols 
• Swift assistance with 2-hour SLA support on all channels

Surveysensum cons

• Some integrations may need additional support, but their team is responsive and accommodating to requests.

Surveysensum Customer Review

Vikash K.: “SurveySensum’s agile and responsive approach has revolutionized our customer feedback and NPS process. The team’s ability to empathize with us and our merchant’s needs and challenges is truly commendable.”

13. UXtweak- All-in-one UX research Software

UXtweak is a user research platform that will help you nail product-market fit, improve user experience, and validate your concepts right from the start – saving your limited budget and time.

Best features of UXtweak

• Conduct 1-on-1 user interviews and moderated tests. 
• Test usability for websites and mobile versions. 
• Easily manage participants with UXtweak’s User Panel.

UXtweak cons

• Requires time to learn in-depth features.

UXtweak Customer Review

Donah.: “We recruited a bunch of participants for unmoderated usability tests from the user panel and it was a great experience – the responses we’ve got were useful and the recruiting process was very quick. “

14. Featurebase- Product management / Customer success Software

Featurebase is a modern product management platform that helps SaaS companies collect feedback, reduce support loads, and announce product updates. It’s loved by thousands of product, marketing, and support teams from companies like Nature.com, User.com, and Screenstudio.

Best features of Featurebase

• Feedback forum and in-app widgets 
• Help Center  
• In-app surveys (NPS, CSAT, etc) 
• Changelog 5. Roadmaps

Featurebase cons

• No email survey options. No mobile app suveys

Featurebase Customer Review

Levels.io.: “Featurebase has amazing UI/UX and design, super responsive staff (replies within minutes), just 10/10″

15. ThoughtSpot- AI-Powered Analytics Software

ThoughtSpot is a powerful AI-Powered data analytics platform that lets users explore and analyze data with ease. It uses AI to help organizations uncover trends, build visualizations, and make fast, data-driven decisions. With ThoughtSpot, users can create interactive dashboards and reports, turning complex data into clear insights for business growth.

Best features of ThoughtSpot

• Spotter: AI analyst for real-time insights via natural language.
• Self-service: Generate insights without technical expertise.
• Custom dashboards: Tailored views for business needs.
• Integrations: Connects with Salesforce, Snowflake, Google Analytics, AWS.

ThoughtSpot cons

• Advanced features may need extra training to unlock their full potential.

ThoughtSpot Customer Review

Amani U.: “TS is a great, intuitive tool to consume data with the end goal of presenting information in an easy to understand format. This tool prioritizes having answers at your fingertips which allows for free form business conversations to pull in data backed proofs. The Data Lake TS can pull from is very impressive, easily able to span across many parts of the business.”

16. Coupler-  Reporting automation Software

Coupler.io is a no-code solution to turn complex data into meaningful reports. It allows you to bring marketing, sales, and finance data to your sheets and dashboards.

Best features of Coupler

• Gather and blend data from various apps.
• Get ready-to-use dashboard templates for your reports.
• Access relevant data by scheduling auto-updates.

Coupler cons

• Learning the setup process may take some time.

Coupler Customer Review

Deepak T.: “Perfect fit for anyone looking for a lean data reporting solution.”

17. Cloudtalk-  Call Center Software

CloudTalk is a cloud-based AI-powered call center solution of choice for businesses wanting to create exceptional customer experiences.

Best features of Cloudtalk

• 160+ country numbers supported, 
• 35+ powerful integrations, 
• AI-based Features, 
• Power Dialer

Cloudtalk cons

• CloudTalk Analytics needed a refresh, something that would afford our users deeper insights into the data that drives their business forward.

Cloudtalk Customer Review

Carlota B.: “The best thing was we needed the lines for our business with a lot of urgency and the team resolved it for us in just one business day. Everything was integrated and set up immediately for our team to star delivering customer support right away.”

18. Webnode-  Website builder Software

Webnode is a website builder known for its user-friendly approach, making it a great choice for beginners and small businesses. With an intuitive drag-and-drop editor and customizable templates, users can easily create multilingual websites without needing technical skills.

Best features of Webnode

• Customizable templates, 
• Creating multilingual websites, 
• SEO and Analytics Tools, 
• Custom form builder

Webnode cons

• Basic e-commerce features, fewer integrations.

Webnode Customer Review

Judith W.: “Using Webnode to build the website for my business was easy. I was able to set up the whole site myself, and customer service was friendly and helpful whenever I had questions.”

19. Iubenda-  Compliance Software

Iubenda offers a complete set of solutions that helps websites and apps comply with the law across multiple countries and legislations. It combines the affordability of software with the reliability of an international legal team that monitors and updates the solutions when needed.

Best features of Iubenda

• Automatic configuration and guided setup 
• Automatic updates when the laws change 
• Compliance scanning and email alerts  
• One dashboard for all your projects

Iubenda cons

• Advanced features may require technical knowledge 
• Limited free plan

Iubenda Customer Review

Carla G.: “If you, like me, are part of a smart team and hate updating your privacy policy every time you add some code to your site, then Iubenda is for you. It’s ridiculously affordable, and super easy to use.”

20. PureVPN-  Remote Access VPN Software

PureVPN for Teams is a specialized VPN solution designed to help businesses and remote teams securely connect to corporate resources and assets. It provides centralized management features that allow administrators to set up and control VPN access for multiple team members, making it easier to manage network security and remote access for distributed teams.

Best features of PureVPN

• Dedicated IPs, 
• Central dashboard to control team, 
• cost-effective for small businesses.

PureVPN cons

• Not for enterprise businesses.

PureVPN Customer Review

Lincoln S.: “Secure Wi-Fi is a great tool in PureVPN inventory. Whenever I am at a public spot and my device tries to connect to an unknown hotspot, PureVPN sends me an alert to turn on the VPN connection.”

21. Canomile-  CPU optimization Software

Camomile is a free CPU optimization app that offers real-time, automatic CPU and system performance enhancements with the press of a single button.

Best features of Canomile

• Keeps your PC cool, even during heavy use.
• Reduces fan noise by lowering their workload.
• Extends laptop battery life for longer use.

Chamomile cons

• Lack of customization options

Canomile Customer Review

Sara M.: “While gaming my fans used to make a lot of noise on top of the computer getting extremely hot. The app has a cooling mode and when turned on I can play much more comfortably – the temperature remains normal, fans not working as intensely.”

22. ClinicSense-  Clinic and Massage Therapy management Software

ClinicSense is an all-in-one clinic management software + massage software featuring online scheduling, treatment notes, forms, finance, communication tools, and more.

Best features of ClinicSense

• Online booking and scheduling 
• Customizable SOAP notes 
• Automated invoicing and payments 
• Marketing features (newsletters, reviews etc)

ClinicSense cons

• Takes getting used to it

ClinicSense Customer Review

Alicja O.: “ClinicSense is easy to use and its functionality is great.”

23. EventBookings-  Event Ticketing Software

EventBookings is an innovative event ticketing and registration platform designed to simplify event management for organizers and enhance the booking experience for attendees. With its affordable pricing, user-friendly interface, and global reach, it caters to events of all sizes, from local events to international conferences.

Best features of EventBookings

• Online booking and scheduling 
• Customizable SOAP notes 
• Automated invoicing and payments 
• Marketing features (newsletters, reviews etc)

EventBookings cons

• Backend using seems a bit counterintuitive at times

EventBookings Customer Review

Jahid H.: “Our experience was amazing from the customer service provided at the beginning by walking me through the whole process, ongoing support regardless of the question I asked.”

24. Snov-  Sales and marketing automation Software

Snov.io is a comprehensive sales and marketing automation platform designed to assist businesses in lead generation, email verification, LinkedIn automation, and cold outreach. It offers a suite of tools that streamline the process of finding, verifying, and contacting leads, as well as managing sales pipelines and automating email campaigns.

Best features of Snov

• LinkedIn Automation tool, 
• multichannel email sequences, 
• email finder, 
• email deliverability.

Snov cons

• Some users may need more credits on the free version of the tool.

Snov Customer Review

Kateryna K.: “With Snov.io, we’ve increased our contact list by 30%, adding over 40,000 leads from 35 campaigns in just 2023.”

25. Flexmail-  Email marketing Software

Flexmail is an email marketing platform designed to help businesses create, manage, and optimize their email campaigns with ease. It offers intuitive segmentation, advanced AI tools for crafting subject lines and preheaders, and features that enhance email engagement and performance.

Best features of Flexmail

• Helps you send more effective emails.
• Simplifies segmentation with unique interests features.
• AI tool optimizes subject lines and preheaders.
• Intuitive platform with minimal obscure settings.

Flexmail cons

• No free plans, but strict on consent and deliverability; separate email creation offers flexibility.

Flexmail Customer Review

BlitzW.: “So far, I have only positive experiences with Flexmail. I have been a paying customer for several months now. The application works well and there is a lot of documentation available. If I do get stuck, I contact the top people at Flexmail support. Best e-mail marketing service in the Benelux.”

26. TextMagic-  SMS Marketing Software

Textmagic is an all-in-one business text messaging platform that empowers 30,000+ companies of all sizes to send mass texting campaigns, manage two-way conversations, and automate notifications—all from one easy-to-use interface.

Best features of TextMagic

• Mass texting
• Two-way SMS
• 10DLC and Toll Free Texting
• Email to SMS

TextMagic cons

• Verification process for numbers in North America

TextMagic Customer Review

Paul A.: “Being able to setup geoups of contacts combined with templates and automated recurring messages turbo charge customer communications”

27. Socialsonic-  LinkedIn marketing Software

Socialsonic is an AI-powered LinkedIn content creation tool that simplifies crafting engaging posts, maintaining consistency, and staying updated on trends, enabling users to grow their professional presence. Whether it’s overcoming writer’s block, identifying trending topics, or tracking performance, Socialsonic’s user-friendly features help you create attention-grabbing content, strategically grow your network, and achieve tangible results.

Best features of Socialsonic

• Trend Alerts: Get real-time insights on viral industry topics. 
• AI Content Creation: Generate engaging posts effortlessly. 
• Post Scheduling: Automate and organize your content strategy. 
• Growth Analytics: Track what works and replicate success.

Socialsonic cons

• Steep learning curve for new features 
• Currently focused primarily on LinkedIn

Socialsonic Customer Review

Simon L.: “Used Socialsonic for a post about AI and it’s got people having conversations already, more engagement than any of my previous value posts. This is exciting!”

28. Ranktracker-  SEO Software

Ranktracker is an all-in-one SEO platform designed to help businesses track, analyze, and improve their search engine rankings. With tools for keyword research, rank tracking, and competitor analysis, it simplifies SEO for users of all expertise levels.

Best features of Ranktracker

• Rank Tracker 
• Website Audit 
• Backlink Monitor
• Keyword Finder

Ranktracker cons

• Site explorer is not ready yet

Ranktracker Customer Review

Vithurs L.: “Ranktracker is a solid product With so many rank tracking tools available on the market today, it can be tricky finding “the one”. After playing around with Ranktracker and discussing its various features with Felix, it’s clear to me they have a solid product. For anyone still in doubt, they offer a 7 day free trial, which allows you to explore the tool before you make a decision!”

Final words

Running a small business can be tough, but the right software makes all the difference. In 2025, tools are smarter, faster, and more intuitive than ever. They help you save time, stay organized, and focus on growing your business.

What should you choose? Look for simplicity and flexibility. Top picks like SimplyBook for scheduling, Billdu for Invoicing, and Flexmail for email marketing are built for small businesses. These tools are easy to use and packed with features to handle daily tasks.

Need help deciding? Focus on your biggest challenges. Whether it’s managing time, attracting customers, or streamlining operations, there’s a tool to match. In 2025, software isn’t just helpful—it’s essential for success.

Bio:

David Fačko
SEO Specialist at Billdu
David is an SEO and content specialist who helps Billdu rank better on search engines.