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Having good customer relationships is the core to running a successful business today. So today, you need to invest in good CRM software to have good relationships with your customers and continue having it.
Why is customer relationship software so important and trending these days? Because it helps you maintain a good relationship with your existing customers, get new leads, get more traffic to your business, and best of all, keep growing your relationship and maintain great retention rates. You can now even get a customized CRM for a real estate business or a construction business.
Why Do You Need Customer Relationship Management Software for Small Businesses?
CRM software is used by all sorts of businesses and organizations today, from management software for churches to CRM software for real estate, construction, big FMCGs, bakeries, etc. And what is the best part about it? Today we can customize this software very easily and use tools to our best advantage.
According to a super office statistic report, “CRM software is now the biggest software market in the world, and the growth isn’t slowing down. CRM is expected to reach more than $80 billion in revenues by 2025.”
The other significant finding of this statistical report includes the key takeaway that CRM software can provide the companies with real-time customer data, which results in impeccable growth results of the business. Today’s CRM software also has a mobile application and cloud solutions enabling employees to work remotely.
Another reason why CRM software is on such a rise is that it has combined the ability for the companies to use email marketing and live chats and other tools that can enhance your business in the best possible way.
This article lists the 5 best CRM Software providers you can use for your small business.
Top 5 CRM Software for Small Business
When choosing the best customer relationship management tool, you need to look out for elements that would help you, including price, cloud-based management system, and last customer contact.
Now the what a more efficient software does? It works better by enhancing these features for you and your business and proves itself more beneficial for you.
Hubspot
Hubspot is one of the best Customer Relationship Management Software out there. This software makes the process of handling, nurturing, and organizing new and old customers very easy.
Why? Let us take a look at some of its features;
- It is cost-effective, which means that it is cheaper, especially for small businesses, to use it to meet their needs.
- The software offers automated tasks that your sales team can follow up on.
- It records all customer interactions, which all your sales team can see. This particular tool is referred to as a sales pipeline.
- The software is great for sending personalized emails to customers and other leads.
- The CRM also offers tools to place phone calls within the CRM software, which makes communication within the team only easier.
- It also offers a free version.
- Real-time information regarding lead behavior is also available.
- You can store unlimited users on this software.
- The software gives you the ability to connect to other social media platforms like Google, Microsoft, Shopify, etc.
- It has a dashboard that you can customize based on your preference.
SalesForce
Want to know about the biggest and most popular CRM you can get for your small business? It is salesforce. The software aces at contact management tools, so if you are looking to grow your business by maintaining good contacts and offering good customer support, this is the best out there for you.
The following are the most attractive features out there regarding this software;
- The set-up is relatively easy to use.
- You can customize dashboards and reports.
- You can schedule meetings and tasks as per your needs.
- The software also offers integration with social media and email support systems.
- It offers e-commerce services on all your corporate devices.
- The contact manager is advanced.
- It also offers emails and other follow-up reminders for meetings, tasks, etc.
- It offers sales forecasting.
- Salesforce offers a free plan for 1 user for 1 year. So if you are a small user, you can first see if this software is the right fit for your company.
Pipedrive
This software is popularly known as a sales management tool. The software offers a Zapier addon that helps collect the leads, which you can use to manage the sales process.
The software is also very user-friendly, making it easy to set it up and therefore easy to use. The following are the key features of this software:
- The plan starts at $12.50 per month.
- The software automates responsibilities which saves a lot of time for the employees.
- It allows integration with other apps like Google, Zapier, Trello, etc.
- It offers email integration.
- Works well with Android and iOS phones.
- The app also helps forecast future and current sales.
- It provides analytics reports.
- Provides sales funnels which you can use to track your progress on tasks.
- The software helps pipeline tasks, create sales funnels.
- It also helps with marketing management using one tool
- You can also view business pipelines, make modifications, etc.
Zoho
Zoho is primarily made for small businesses to manage sales, marketing, brands, etc. The following are the key features offered by the software that will help your business grow;
- The software is excellent for multichannel management, including emails, phone calls, live chats, customer support systems, etc.
- It offers AI assistance.
- Creates Intelligent Dashboard, which you can use to prioritize your tasks.
- It offers team collaboration tools that also help with data entry.
- The dashboard is similar to that of a help desk, which you can organize as you like.
- The extra added security feature is the most distinguished that protects all your data and client.
SalesFlare
This CRM software is well-known in the automation industry. So if you have a small automation business, this software is the one for you. Let us discuss a few features of this software to bring it to your attention;
- Offers sales pipelines, with the help of which you can track the progress, update the progress, etc.
- Features to track how your customers and leads are interacting with emails, what blogs or content is interesting to them on your website, etc.
- The software offers automatic email syncs, so you don’t have to copy-paste, etc.
- It offers automated reminders and business card scanners as well.
- Dashboard automation with artificial intelligence that gives insights and data analytics.
Now Choose The Best CRM For Your Startup Or Small Business
Today, you cannot work without customer relationship management software. It is hard to comprehend a life without it. Especially given the COVID-19 pandemic where 50% or more of your task force is working remotely, you need to make sure that you have provided them with just the right tools and resources to facilitate business operations.
We have combined the 5 best CRM software for you in this article; based on your needs and wants, you can decide from the options mentioned above.