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Data Privacy Day

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Today is an important day regarding your personal and business data. It’s Data Privacy Day! While data privacy is often lumped together with Data Security and Protection, it is a concept and practice in its own right.

What is Data Privacy?

Several descriptions exist of data privacy, but many conflate its meaning with other information protection ideals and concepts. Data privacy relates explicitly to protecting personal data throughout its collection, usage, storage, and sharing. All over the world, laws, regulations, and policies dictate a person’s expectations and legal rights regarding how businesses collect, use, and share the information they have.

Data Privacy vs Data Security – What’s the difference?

Data privacy concerns the handling of personal information and the rights of people to control its use. It involves the collection, use, and sharing of personal information in a way that is consistent with an individual’s expectations and rights.

On the other hand, data security concerns protecting personal details from unauthorised access, use, disclosure, or destruction. It’s the use of technical and organisational measures to secure personal information, such as encryption, firewalls, and access controls.

In short, data privacy is focused on the ethical and legal aspects of handling personal data. In contrast, data security is focused on the technical and operational aspects of protecting personal information from unauthorised access or use.

Why Data Protection is So Important to Businesses and Customers

People are far more interested in keeping their personal details safe and secure. Still, businesses want to gain as much data as possible to target the right clients and customers and personalise their marketing as uniquely as possible. There has to be a trade-off. To get the best deals, people need to submit data. To obtain customer data, companies must promise data privacy. And let’s not forget there are legal implications too.

Here are just some of the reasons why data privacy is so important to people and businesses:

Tips for Maintaining Data Security and Privacy in Business

If you’re still here, it means you are looking for some actionable content to improve how you maintain data privacy in your business. Here is a list of security measures you can take to keep your and your clients‘ data safe:

To Summarise…

If you aren’t protecting your clients‘ privacy, you are not only putting your reliability and client trust at risk, but you are also potentially putting your business at risk of legal retaliation. People don’t just expect you to respect their data privacy; most countries have laws in place to make sure you do. Even if a client doesn’t sue you, you could still face civil or criminal charges for data mismanagement. 

That’s why it is so important!

Then there are all the moral and ethical parts of looking after your clients‘ data. That is just as critical! Without looking after your clients as they expect, you will soon no longer have a business because no one will come to you. Bad news travels quickly.

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